Local SEO is a process that helps you get found online by people in your local community who are looking for the products or services you offer.
At McElligott Digital Marketing, we offer organic SEO services that help you get found online by people who are looking for the products or services you offer. We can help you improve your website so that it is more visible in search engine results pages (SERPs), helping you to attract more visitors to your site and grow your business.
We are a husband and wife team of SEO experts who are passionate about helping businesses grow.
We will develop a list of target keywords and start tracking them within the first week of a campaign to see our progress and proof of work over time. Keywords need to be relevant to the business with high buyer intent and must be actively searched by prospective customers.
We go through each page on the site and ensure that these are fully optimized for our target keywords. We are able to implement backend changes or can provide an actionable sheet with our recommendations.
We use various software to analyze your website to get a better idea of the overall health of your website. It is important to quickly correct issues like sitemaps, broken links, inefficient redirects, and core web vitals, among many other checked items
Getting your Google Business Profile (formerly known as Google My Business) ranked for local search terms is very lucrative. We will optimize the backend of your profile, monitor geographic keyword rankings, and post every month to keep up the activity level.
Most local businesses service more than one city or town. When this is the case, adding landing pages to the website to target additional cities is required. We are able to write the content for these pages and develop the pages with images.
Blog posting can help you rank for more keywords as well as show Google that you are continually growing your website with topically relevant content. We research, write and post blog posts every month on your site.
Backlinks are still one of the strongest ranking factors for Google. However, the game has changed. It is no longer about shear volume of links but rather about quality. We acquire white-hat links done via manual outreach guest posting and editorial link insertions. We report on all acquired links and do not hide where these sites come from
Citations from online directories can help boost your local presence and correlate to your Google Business Profile’s maps ranking. Additionally, citations can drive traffic to your site. The best part is that most of them are free. We audit your existing citation profile for consistency and work to acquire more every month.
We are partnered with CallRail and as an optional service we can add call tracking and form tracking to your website. With CallRail we are able to not only track calls that come in, but we can source attribute your leads each month which gives more transparency on which marketing channels are producing the best results.
We provide convenient reports on both a weekly and monthly basis. We report on website traffic, keyword rankings, backlinks, and the work that has been completed.